Are You A Digital SlowPoke?

MAYBE THESE WILL BE OF SOME HELP??

1. Create a solid Web presence using one of several free website development tools (for non-geeks) like Weebly, Wix, Webs, Yola.com, or Flavors.me. For a stupid-easy solution, use blog software from WordPress to set up your main Web page.

2. Open the door to interaction by including an obvious way for people to get in touch with you. Some companies rely on contact forms, but I much prefer an actual email address that belongs to an actual person because it signals that you are approachable and willing to engage.

3. Start a database. A customer and prospect list is key to any kind of successful engagement. Even a simple spreadsheet will do.

4. Start publishing. Start a newsletter for your customers or your vendors. Launch a blog and commit to refreshing it two or three times per week. Use a simple Flip camera to create customer testimonial videos onsite, at tradeshows and events. Upload them to YouTube. Use Flickr to catalog fun and interesting photos of your business, staff and customers at work, and feature them on your site. Showcase photos and videos on your main site.

5. DIY. While getting outside help to kick-start your efforts may be helpful, don't cede your publishing or social media management completely to consultants or (please!) interns. The best way to learn how to master social channels is to first wade in yours

Posted via email from Kleerstreem's Posterous