Tuesday, November 2, 2010

Marketing Yesterday and Today

Gone are the days when you could plan out your marketing and public relations programs well in advance
and release them on a timetable.  Now, it's real-time world now, and if you're not engaged,
then you're on your way to marketplace irrelevance.

Today marketing is in REAL-TIME REAL-WORLD, nothing is past tense.  Potential customers could care less
about what you you did yesterday, they care about what you are offering them today.

Posted via email from Music Business Information

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