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Monday, November 30, 2009
Sending Effective Email Newsletters
As an artist, there is no end to the number of social media outlets where you can send
updates to fans through. From Twitter, to Facebook, to MySpace, it’s hard to judge
which networks your fans pay attention to the most (let alone the time it takes to keep
info consistent across all of them!) Email newsletters are different because not only has
email consistently proven to be the most effective direct marketing channel to fans, but
email also offers artists the ability to better target each fan.Writing effective email newsletters can be tricky though. So, I want to share some
thoughts on what makes a great email newsletter vs. a boring one that fans are going to
not pay attention to.First, the most important thing, whether you are releasing a new song/album,
promoting an upcoming show, or just want to say hello to your fans, is to set a goal for
what you want fans to take away from your newsletter. In the marketing world we call
this a “Call to Action” and it basically means you've got you're fans attention for about
30 seconds (at best) so you want to make it as clear and obvious as possible what
exactly you want fans to do once their done reading your newsletter. Examples of calls‐to‐action could be a link to iTunes to encourage fans to buy your new
single, a link to buy tickets to a show (even better if it is targeted to their area), or even
just a link to a YouTube video of your music that you want them to go watch. Your
newsletters call‐to‐action can be whatever you want it to be, but make sure you are
only putting in 1 or 2 so fans don't get confused – and ALWAYS be sure that you are
making it easy and obvious for the fan to understand the action you want them to take!
Now that you know you need one or two clear "Calls to Action" in your newsletter, it's
time to cover how you can encourage fans to read your whole newsletter, and thus
really get to know what it is you want them to know/do... Effective email campaigns strike an important balance between text and visuals (ie.
photos, graphics, etc). Tons of boring text is going to lose the attention of your fans fast,
and an overwhelming collage of visuals may get their attention but really isn't going to
help you reinforce your "Calls to Action". As such, you need to find a happy medium
between text and visuals. Pictures from the road and links to videos express much more
than a block of text, and can be skimmed through quickly, which is good ‐ and when you
pair these kinds of visuals/links with text that gives context then your newsletter is sure
to be a winner!
Compressed Natural Gas - An Alternative to Gasoline?
Levi Quinn
One of the major drawbacks of standard gasoline and other forms of fossil fuel is its emission of greenhouse gases. These gases are believed to have an effect on our climate, and are indisputably a major source of air pollution - something which is at the base of arguments against the continued use of fossil fuels for many purposes including the powering of internal combustion engines to run automobiles. However, the absence of agreement on the best alternative to fossil fuels has contributed to the continued use of fossil fuels, predominantly gasoline, in our everyday transport at the present time. Is it necessary to find one coherent alternative above all others, though? Or are the many possible alternatives an excellent range of choices for the consumer?
One alternative to gasoline that has found itself in use in a wide range of locations is compressed natural gas or CNG. As the name suggests, this fuel is created by compressing traditional natural gas and storing it in canisters. It is usable in many capacities, not least the internal combustion engine that operates in most motor cars - and as a result of the continuing rise in gasoline prices, is becoming more and more popular in Europe and South America. The latter continent is currently leading the way, with 48% of the global Natural Gas Vehicle (or NGV) market share. There is however an increasing number of NGVs operating in Asia as well as a vast number in mainland Europe, particularly in Italy. The European standard NGVs are cars that run on either gasoline or a separate CNG canister, between which the driver can choose by flipping a switch. It is in South America, though, that the CNG car is proving to be a major alternative to the gasoline-driven models. This has been achieved by retrofitting gasoline models with the equipment required to run CNG instead of gasoline. This practice is most visible in Brazil and Argentina, which between them run 3 million of the world's fleet of more than 7 million NGVs. Taxi cabs in the major cities of these two countries make up a large share of this total, taking advantage of initiatives at government level to make the conversion to CNG easier and cheaper. Bolivia, Colombia and Peru are all aiming to increase their share, with Peru uniquely well positioned - literally - as it is situated on South America's largest reserve of natural gas. It remains to be seen whether other nations in the developed world will take the opportunity to avail of the benefits of compressed natural gas. There are initiatives afoot in the United States, with tax credits available to those who buy a new CNG car. The price of natural gas makes this an attractive proposition, with those who can run it in their car able to pay up to 60% less than they would to run gasoline. Due to suspicion on the part of voters, however, a proposition to give rebates to Californians who purchased CNG cars was voted down in 2008.
Compressed Natural Gas - An Alternative to Gasoline?
Levi Quinn
One of the major drawbacks of standard gasoline and other forms of fossil fuel is its emission of greenhouse gases. These gases are believed to have an effect on our climate, and are indisputably a major source of air pollution - something which is at the base of arguments against the continued use of fossil fuels for many purposes including the powering of internal combustion engines to run automobiles. However, the absence of agreement on the best alternative to fossil fuels has contributed to the continued use of fossil fuels, predominantly gasoline, in our everyday transport at the present time. Is it necessary to find one coherent alternative above all others, though? Or are the many possible alternatives an excellent range of choices for the consumer?
One alternative to gasoline that has found itself in use in a wide range of locations is compressed natural gas or CNG. As the name suggests, this fuel is created by compressing traditional natural gas and storing it in canisters. It is usable in many capacities, not least the internal combustion engine that operates in most motor cars - and as a result of the continuing rise in gasoline prices, is becoming more and more popular in Europe and South America. The latter continent is currently leading the way, with 48% of the global Natural Gas Vehicle (or NGV) market share. There is however an increasing number of NGVs operating in Asia as well as a vast number in mainland Europe, particularly in Italy. The European standard NGVs are cars that run on either gasoline or a separate CNG canister, between which the driver can choose by flipping a switch. It is in South America, though, that the CNG car is proving to be a major alternative to the gasoline-driven models. This has been achieved by retrofitting gasoline models with the equipment required to run CNG instead of gasoline. This practice is most visible in Brazil and Argentina, which between them run 3 million of the world's fleet of more than 7 million NGVs. Taxi cabs in the major cities of these two countries make up a large share of this total, taking advantage of initiatives at government level to make the conversion to CNG easier and cheaper. Bolivia, Colombia and Peru are all aiming to increase their share, with Peru uniquely well positioned - literally - as it is situated on South America's largest reserve of natural gas. It remains to be seen whether other nations in the developed world will take the opportunity to avail of the benefits of compressed natural gas. There are initiatives afoot in the United States, with tax credits available to those who buy a new CNG car. The price of natural gas makes this an attractive proposition, with those who can run it in their car able to pay up to 60% less than they would to run gasoline. Due to suspicion on the part of voters, however, a proposition to give rebates to Californians who purchased CNG cars was voted down in 2008.
Sailing, Aqua Blue Waters, Scuba, Snorkeling, SightSeeing, etc.
For all of those in our group who like to sail AND scuba dive, please send me an email at Linda@lindassailingadventures.com so I can forward you and email on a special diving and sailing trip that we are considering putting together to the Bahamas in 2010. This is an all-inclusive live aboard dive trip on a 65’ foot through the Exumas. It looks fantastic.
For those members of our group who have ever sailed in a regatta or who would like to give it a try in the Caribbean, send me an email at Linda@lindassailingadventures.com so I can send you the details of our 2010 trip to the first Regatta in the Spring Caribbean circuit - the BVI Spring Regatta and Sailing Festival which combines cruising with a 3-day regatta and parties on shore each night. It will be a marvelous time and will book with 8 interested sailors. We will be sailing on 45-50’ monohulls.
27 Visualizations and Infographics to Understand the Financial Crisis
I've said it before, and I'll say it again. If there's anything good that has come out of the financial crisis it's the slew of high-quality graphics to help us understand what's going on. Some visualizations attempt to explain it all while others focus on affected business. Others concentrate on how we, as citizens are affected. Some show those who are responsible. After you examine these 27 visualizations and infographics, no doubt you'll have a pretty good idea about what's going on.
Visual Guides to the Financial Crisis
Let's start things off with some comprehensive guides to the financial crisis. Several of these are from GOOD magazine's recent contest to make sense of it all.
2008 Financial Crisis by Carolyn Aler and Sam Conway
A Visual Guide to the Financial Crisis by Jess Bachman
Jess from WallStats put this together for the Mint blog. I'm pretty sure they have him on retainer.
The Global Finanical Crisis by Cypher 13
Where Did All the Money Go? by Emilia Klimiuk
From Feliciano Rahardjo
Looks like the beginning of a comic book.
A Closer Look at the Global Financial Crisis by Liam Johnstone
Economic Meltdown of 2008-2009 by Pei San Ng
The Global Money Mess by Karen Ong
Crisis of Credit Visualized by Jonathan Jarvis
We saw this one a few days ago in animated form.
Stimulus vs Bailout Plans
OK, now that we have an idea of what's going on here, let's take a look at the stimulus/bailout plans. The government is handing out a lot of money. Where's it all going and when?
Bailout Tracker by The New York Times
Congressional Voting on the Bailout Plan by The New York Times
Gotta go through a lot of voting before deciding whether or not to spend $700 billion.
Total Spending by The Washington Post
Obama's $787 billion Dollar Economic Stimulus Plan by CreditLoan
Bubbles, bubbles, and more bubbles.
Slicing Up the Economic Stimulus Bill by Associated Press
Recovery.gov from Obama Administration
The Obama administration seems to understand that it's important to provide information to the public.
Effects on Business
Will the bailout do any good? What effect has the current state of the economy had on big business?
Map of the Market by The New York Times
How this Bear Market Compares by The New York Times
Making Sense of Problems at Fannie and Freddie by The New York Times
Golden Parachutes by Jess Bachman
The Fall of GM by Jess Bachman
The Cost of Bailing Out AIG via Many Eyes
Effects On the Individual
Enough about business. How are you affected?
Job Losses in Recent Recessions by Time Magazine
Visualizing Money
Right.org
One Trillion Dollars by Mint and WallStats
How Much is $700 billion? by USA Today
What Does One Trillion Dollars Look Like from PageTutor
Looks at Past Recessions
The best way to prepare for the future is to look at what was done in the past.
How the Government Dealt with Past Recessions by The New York Times
A Tally of Federal Rescues by The New York Times
How Do I Deal With Someone Who Mocks My Faith?
By Billy Graham
Q: How should I react to a fellow worker who is always arguing with me about God and constantly makes fun of my faith in Jesus? It doesn't seem to do much good to argue back, but what can I do? -- Mrs. K.D.
A: No, arguing with him probably won't accomplish anything -- and the reason is because his problem probably isn't with his mind, but with his will. Let me explain. During my years as an evangelist, I've often asked myself why some people resist God and want nothing to do with Him. Sometimes, I've found, their reason is intellectual -- that is, they have sincere questions or doubts about God that keep them from faith. If so, we need to answer their questions to the best of our ability. The Bible says, "Always be prepared to give an answer to everyone who asks you to give the reason for the hope that you have" (1 Peter 3:15). But I've discovered that this isn't the problem with most people -- including, I suspect, your coworker. Instead, they don't want anything to do with God because they want to be independent and run their own lives -- and they know they can't do that if they commit themselves to Jesus. Their sins have a fierce hold on them, and they don't want to change their lifestyle or give them up. Pray for this person, that God will break through his pride and his self-will, and convict him of his need of Christ. Pray too that your life will be a witness to him -- a witness of Christ's love and joy and peace. Remember also the Bible's injunction: "A gentle answer turns away wrath, but a harsh word stirs up anger" (Proverbs 15:1).Warm Pears with a Brandy Cream
Number of Servings: 4 Ingredients: 4 fresh, ripe pears 1 Tbl butter juice from half of a small lemon 2 packets of stevia (this is a natural sugar substitute to cut the carbohydrates in this recipe) 2 oz of brandy (or you can use one tsp of brandy flavoring if you don’t cook with alcohol) 1 cup of whipping cream 2 tsp of tiny chocolate chips Directions Peel pears and cut into wedges. In a saute pan, melt the butter and add the pears. Add the lemon juice and toss the pears on medium high heat for 3 minutes. Add the stevia and vanilla. Turn heat to medium and cook until pears are tender but not falling apart. Remove the pears and keep them warm in the oven in a heat proof container. Add brandy and cream to the juices in the pear saute pan. Cook on medium high just to get the cream bubbling lightly. Stir often and watch for the cream to begin to thicken. That’s when you know it’s ready to serve. Serve pears with the brandy cream and sprinkle on just a few tiny chocolate chips. The chips will soften into a dreamy mass in the hot cream. This is not a large dessert but it’s so decadent that you don’t need a large portion. Each person gets one full pear and a spoonful or two of the sauce. If I wanted to make this for a larger party I’d put the pears, melted butter, lemon juice and stevia with the pears in a 9 X 13 pan and bake them. 30 minutes should do it at 350. Poke a pear or two to make sure they are soft. Cooking time will depend on how ripe the pears were when you started. You could even do this a day ahead and just keep it in the refrigerator and re-heat during the main course. Then take the liquid out from around the pears and put it in a large sauté pan and continue to recipe as it’s written. You’ll need to make the cream sauce the same way to get it to thicken properly. Cooking time will be a bit longer because of the volume. It can be done though this way for 12 people I’d say.
Saturday, November 28, 2009
LET GO
Llet go of the law,
and people become honest.
Let go of economics,
and people become prosperous.
Llet go of religion,
and people become serene.
Llet go of all desire for the common good,
and the good becomes common as grass.
and people become honest.
Let go of economics,
and people become prosperous.
Llet go of religion,
and people become serene.
Llet go of all desire for the common good,
and the good becomes common as grass.
Friday, November 27, 2009
Rehearsals & Music
by Tom Jackson
Sometimes I have to ask myself: what IS wrong with this picture?
I’ve done numerous rehearsals with one of the biggest artists in music today. Millions of records sold, huge tours, radio, TV, awards for everything from best artist to best video to best entertainer. And the awards keep coming.
Rehearsals with this artist are always a joy – creative, lots of energy, ideas floating out of everyone. There’s a great attitude from the artist and from all the members of the band.
I always feel an atmosphere of freedom in those rehearsals, too. No one cares who gets the credit, there are no egos, and everyone feels the freedom to take chances. No one is afraid or too insecure to make a mistake or try something because it isn’t cool or because they don’t want to appear goofy.
This artist has said they “want the best show possible” and they want to learn all they can about onstage performance.
On the other hand, one of my Live Music Producers was preparing an artist for a showcase for some labels. She was bummed a little because the members of the artist’s band she was working with told her they wouldn’t take any instruction from her. They had been playing for years, so “thank you very much, but we don’t need any help.”
(A little background here: all the players in this band have worked day jobs for years, and in the meantime they’re waiting for someone to finally “get what they are all about” and give them their big break.)
Quite a difference in attitude from one artist to the other! You have to notice the correlation between the attitude/thirst for knowledge/work ethic of both artists to the number of records sold and awards won, don’t you?
I remember one day last year, after I left rehearsal with this particular superstar artist, I dropped off the masters for my DVD series at a friend of mine who was doing the duplication. He introduced me to the people who work for him. One of the guys he introduced me to played in a band trying to make a living doing this music thing – this was his day gig until that happened.
My friend, who has seen their show, told him what I did. He mentioned I could help the band a lot, and he told him he should hook up with me. Immediately there was an awkward silence in the room. So I asked him how his band’s show was.
“Oh yeah, our show rocks! We don’t need any help.” Hmmmm…right.
Why Gratitude Makes You Happy and Wealthy
by Christine Kane
Gratitude is more than being thankful one day a year. Gratitude is a practice. For some, it's a way of life.
Why do some people swear by the practice of gratitude? Why do these people have joy-filled and abundant lives? In other words, why does gratitude make you happy and wealthy? • Because gratitude is about presence. It's about waking up in this moment and being here - really being here - and noticing what's around you. Most people are so busy thinking about the next thing, or about their horrid past, that they don't wake up and look around at their present moment - the only moment there is. • Because gratitude is about honoring YOUR precious life. Do you ever compare your life with someone else's? Do you ever wish your life were better and more like [insert famous person's name here]? Sometimes we can lose ourselves in wondering how we "measure up" to some standard set by our families or by the media. Comparison is the mind killer. The antidote is gratitude. Gratitude requires that you validate your own life. (And you really don't have any other life, doyou?) It forces you to say YES to the gift that is you. The choices you've made and the changes you've gone through - they have brought you here. Even if here is a place that needs a little adjustment, that's okay. There are always gifts in any present moment. • Because gratitude is about attracting. It's difficult to attract abundance and joy if you are constantly saying "no" to what IS. You say "no" each time you focus on the future or past, or when you criticize something that is in your present moment. Attraction is about saying Yes. When you say Yes, you shift. Gratitude says, "Yes, I love this!" And then more of this is attracted, because the this is what you're focusing on. • Because gratitude is about choice. How you translate any situation is the situation. What you choose to see is the truth (for you). This isn't proposing that you live in denial or phoniness. It's reminding you that your translation of any life situation is your choice. We've all heard stories of people who have ignored others' translations of their talent, their projects, their art, their looks, their lives. These people chose their own translations and succeeded. You always have a choice when it comes to how you look at things. Choose to choose gratitude.
• Because gratitude is about wisdom. I think people believe they're being smart if they criticize, complain, and focus on the problems of the world around them. Smart? Maybe. Clever? Sure. But not wise. It is wise to look for and find the knowing place in your heart. It is wise to choose joy. It is wise to honor your riches. It is wise to focus on and grow the blessings of your life. • Because gratitude is about recognition. Use your power of focus to hone in on beauty and on what makes your heart sing. Recognize the spirit in your life. It's all around you waiting to be noticed. In the words of Franz Kafka, "It will roll in ecstasy at your feet." • Because gratitude is about receptivity. Gratitude makes you receptive. It makes you a vessel, waiting to be filled. I carry a tiny notebook with me everywhere I go. In it, I write down song ideas. I write down quotes I hear. I write down ideas for stage stories. As I do that, I become more receptive, and more ideas and songs come to me. It's a tool that says to my subconscious, "Send more my way!" And the subconscious always responds. Gratitude is the same way. It says, "I am receptive! Send more!" And more arrives.
• Because gratitude is about creativity. Creativity is really all about attention. (So is genius.)
When I write a song, I build a relationship with that song. I spend time with it. I get to know it. I pay attention to it. Artists do the same thing with drawings. They spend time in rapt attention, and the drawing is born.
Gratitude is how we Live Creative. It is a creative act to notice and pay attention to the moments of your life. Some days it's an enormous act of creativity to find things for which to be thankful. Start today. And have a Thanksgiving of presence, creativity, and gratitude!How Will We Know if We're Good Enough to Get Into Heaven?
By Billy Graham
Q: I was pretty wild when I was younger, but that was a long time ago and I've tried to live right since then. But how do I know if I'm good enough to get into heaven? I had a cancer scare a year ago, and for the first time it's made me think about God. -- M.R.
A: Would you have ever thought about your relationship to God if you hadn't had this health scare? Only you can answer this, of course -- but I believe God spared you so you'd have another opportunity to give your life to Him. Don't ignore it! The Bible says, "He is patient with you, not wanting anyone to perish, but everyone to come to repentance" (2 Peter 3:9). Listen: No matter how good we've been, we'll never be good enough to go to heaven. The reason is because God's standard is perfection -- and none of us is perfect. God is absolutely pure and holy, and even one sin is an offense to Him. Even one sin will keep you out of heaven. Is there any hope? Yes! The reason is because God has provided the way for our sins to be forgiven -- and that way is Christ. He came into the world for one reason: to save us from our sins. He was without sin -- but on the cross all our sins were placed on Him, and He took God's judgment for us. The Bible says, "For the wages of sin is death, but the gift of God is eternal life in Christ Jesus our Lord" (Romans 6:23). Accept God's gift of salvation by turning to Christ in repentance and faith, and committing your life to Him. Then thank Him that you will be with Him through all eternity.Does Thanksgiving Come From the Bible
?
By Billy Graham, Tribune Media Services
By Billy Graham, Tribune Media Services
Q: Does our annual Thanksgiving holiday come from the Bible? If so, did the people in Bible times celebrate it when we do today? I've always been curious about this. -- Mrs. K.J.
A: People in the Bible actually celebrated times of thanksgiving several times each year (particularly in the Old Testament). These included times of worship as well as feasting, and were meant to remind them of God's goodness and faithfulness. These took place at set times each year -- at the beginning of the harvest, for example. They knew they were dependent on God for everything, and no matter how hard they worked, only God could provide them with a bountiful harvest. Giving thanks was also part of other festivals that reminded them of God's goodness in the past, such as the Passover feast (which commemorated their deliverance from slavery). And this is what Thanksgiving should be for us -- thanking God for His blessings, both in the past and in the present. As you gather with your family or friends this Thanksgiving (or even if you're alone), pause to thank God for His blessings to you. Remember: He has given you everything you have. The Bible says, "Every good and perfect gift is from above, coming down from the Father" (James 1:17). Let the Psalmist's words be your guide: "Give thanks to the Lord, for he is good; his love endures forever" (Psalm 106:1). Even if you're going through hard times, thank God for His presence with you. Most of all, thank Him for Jesus Christ, who gave His life so you could have the greatest gift of all -- the gift of eternal life. Have you accepted that gift? If not, make this a day of true thanksgiving by opening your heart and life to Christ.Will The World Come to An End in 2012?
Billy Graham
Will The World Come to An End in 2012?
Billy Graham
Thursday, November 26, 2009
Thanksgiving in USA
It all started in the year 1621, when the Pilgrims arranged a grand feast for the native Indians because they helped the Puritans to cultivate crops challenging the harsh winter.
Thanksgiving Day in the United States is usually a family affair, complete with sumptuous dinners and happy reunions; however, it is also traditionally a time for serious religious contemplation, church services and prayer. Thanksgiving is held on the fourth Thursday in November and many Americans use this long weekend to visit their families and friends. The tradition of Thanksgiving is still in progress as the Americans want to express their gratitude to the Pilgrims for their sacrifices for the freedom. Even today a Thanksgiving dinner include the menu that was served that time like roasted turkey, cranberry sauce, potatoes, pumpkin pies etc. Prior to the meal families and friends unite together to pray and convey their thanks for their blessings and being together.
My best to all my friends; all the families; all our military; and and to God....we are blessed on this day of sharing our feast, together.
Wednesday, November 25, 2009
Commitment
Commitment – it’s a big word full of big promises for those who take it seriously. It’s just a quality, something you can’t see or feel. But it’s a fact of life: All goals, dreams, ideas and hopes in this world fade away without this vital ingredient. Look at any story of success and accomplishment, and commitment is one element turning up again and again. There are many roads to success and happiness, but none will get you there if you don’t take commitment along as your walking stick. Many people today are not willing to make a total commitment to anyone/anything. It’s not because they’re irresponsible; rather, they’ve been hurt, disappointed, or discouraged by the sometimes painful, frustrating experiences they’ve encountered in life. Some have failed in business or in their personal lives and chosen to take the safe route so they won’t get hurt again. I’ve observed in my working life that a sure step on the road to failure – often the fatal step – is loss of ability to make a commitment. In present-day society, it seems that people desire a relationship without committed effort on their part. In the music business, there is a saying: ALL ROADS LEAD TO THE STAGE. When the spotlights comes on, the bands start to play, to have an entertaining show, an artist has to make connections through their music while creating special moments for each person in the audience. To have a successful relationship, we must connect & create special moments each day to keep the fires burning. Fueling the 'love' fire each day fills the body with fuel needed to continue solidifying a successful, loving, and happy relationship. Lack of fueled in relationship/marriages would be like the sitting sun that turns our world/life into darkness with a never rising sun. If we can't look into the eyes of our special person and show a smile, that sparkles, then the fire surely needs more fuel. At the end of our life's mortal journey on earth...what will have mattered the most? I suggest here that "real" committed love, day to day happiness, and devotion consistently given without expectations will always be the lasting thoughts as the sunshine of our lives turn into darkness for the 'long' sleep that is destiny to all that have lived.
Love & Life
" True love is like ghosts, many have talk about it but few have seen or felt.” Mutual baseline chemistry, honest, no big ego, no drama, devoted to having having a long term relationship, my best friend, enjoys the outdoors, can live any where. Love is cooperation, rather than competition. Never underestimate your power to change yourself; never overestimate your power to change others. When you correct your mind, everything else falls into place. We do not attract into our lives that which we want; we attract into our lives what we are. Finally: Sometimes you need to be on The Road Less Traveled to enjoy all the simply but nice things you never notice driving the freeways or the interstate..... sometimes you need to fly to your own island for a few days of total privacy... sometimes you need to be at the latest play with the love of your life sitting besides you... sometimes you need a few quiet moments which are always respected and understood by that special person.... sometimes you need to laugh until it hurts, because happiness can hurt, but hurt in a fulfilling way... sometimes you need to lay in a double hammock with your soul mate feeling & absorbing the cool autumn breezes blowing across each of you... sometimes you just need a big HUG and soft hands that say without saying "I LOVE YOU MORE NOW THAN YESTERDAY, BUT LESS THAN TOMORROW"..... sometimes you wonder, where has this person been all your life....then, you remember, you are with this person.... sometimes you just smile as you enjoy the cooling sand on some pristine beach on some special island; your mind, body, and soul absorbing the last rays from an orange fireball melting into those deep aqua blue waters; feeling at peace in the arms that secure & hold you; arms that will warm you as the cooling night opens to a Harvest Moon rising & reflecting over each and then the awareness you have of being with a person that brings light into your life regardless of the time of day. All is well, as time seems frozen, yet, is moving Down The Road Less Traveled to a destination, unknown, for you, are, after all, ON THE Road Less Traveled....the road that has brought "Piece of Mind" into your soul, heart & life.
Tuesday, November 24, 2009
Stop Smoking Pics/Ads
To tell you the truth, I don’t believe that even the most creative anti-smoking advertisement can make you quit smoking after you see it. It’s just not how the things work.
When a smoker runs into another anti-smoking ad, often the reaction is – “yes maybe it is cool, but it won’t make me quit – it’s a waste of time and money”. Well of course, one single ad won’t change your mind in a second, but it does create the awareness that smoking is a BAD thing, and when a message is being repeated over an over again – it find its place somewhere deep inside your unconscious mind.
It takes time, but some day it may build up, and it will seem as though as YOU have an idea – “smoking is really a stupid thing to do, I quit!”. What may seem as your own idea, could be a huge job of those creative antismoking ads you used to see everywhere.
So, if you want to help those hooked on smoking, make this list of “Top 40+ Creative Ads Made to Stop You Smoking” VIRAL. Digg it, blog it, share it on Facebook, give thumbs up on StumbleUpon, etc.. – the more people will see it, the more people we will help.
The Smoke
(lucaszoltowski.deviantart.com via boredpanda)
Shotgun
(via boredpanda)
“The Roy Castle Lung Cancer Foundation. passivesmokingkills.org”
Advertising Agency: CHI and Partners, UK
Gun
(via via boredpanda)
Credit: Gitam-BBDO Israel
More information
(via via boredpanda)
“For more information on lung cancer, keep smoking.”
Advertising Agency: TBWA\Vancouver, Canada
Deathbed
(via boredpanda)
Advertising Agency: CHI&Partners, London, UK
Sex Life
(via boredpanda)
“Smoking Can Affect Your Sex Life”
Credits: surajit soms
You smoke. We smoke.
(via boredpanda)
Credit: BatesPANGULF, Dubai; AD: Fahad Shehadat, CW: Bipen Jacob
Suicide vs Homicide
(via boredpanda)
“Suicide — Homicide. The Roy Castle Lung Cancer Foundation. passivesmokingkills.org”
Advertising Agency: CHI and Partners, UK
Breast
(via boredpanda)
“Women who smoke feed more than just milk to their children.
Research indicates that chemicals from tobacco smoke are transmitted via breast milk. So, stop smoking.”
Advertising Agency: Bhadra Communications, Bangalore, India
Passive Smoking: 5 a day
(via boredpanda)
“Passive smoking kills 5 people a day. The Roy Castle Lung Cancer Foundation. passivesmokingkills.org”
Advertising Agency: CHI and Partners, UK
Eyesight
(via boredpanda)
“Smoking can kill your eyesight first.”
Agency: Team Young & Rubicam, Abu Dhabi, UAE
Jumping off buildings harms
(via boredpanda)
“Jumping off buildings when pregnant harms your baby”
“You wouldn’t ignore this warning. Why ignore them on cigarette packs?”
Agency: Lowe Bull, Johannesburg, South Africa
Die Younger
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“People who stand here die younger”
“You wouldn’t ignore this warning. Why ignore them on cigarette packs?”
Agency: Lowe Bull, Johannesburg, South Africa
Monsters
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Agency: Euro RSCG, India
Poisoning
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“Smoking kills 30 times more people than poisoning.”
Advertising Agency: 1pointsize, Chennai, India
Chemicals
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“…Xantham Gum, 3,4-Xylenol, Yeast and there are another 4000 chemicals found in cigarette smoke. Say no to smoking.”
Advertising Agency: The Classic Partnership Advertising, Riyadh, Saudi Arabia
Cancer cures
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Agency: Ogilvy & Mather, India |Award: Gold Lion, Cannes, 2003
Get to heaven earlier
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“Children of parents who smoke, get to heaven earlier.”
Advertising Agency: Serviceplan, München/Hamburg, Germany
Creative director: Ekki Frenkler | Art Director: Sybille Stempel | Copywriters: Carlos Obers, Christine Deinhart | October 2006
Water
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“SURGEON GENERAL’S WARNING: Drinking This Water Causes Lung Cancer, Heart Disease, Emphysema, And May Complicate Pregnancy”
“Would you drink it?”
Advertising Agency: Intermarkets, Dubai, UAE
Terrorism
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“Terrorism-related deaths since 2001: 11,377. Tobacco-related deaths since 2001: 30,000,000.”
Advertising Agency: DDB New Zealand
Smoking is harmful to your breath
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“Smoking is harmful to your breath. National Committee Against Tobacco www.cnct.org”
Agency: TBWA, Paris, France
Lungs
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Advertising Agency: NeogamaBBH, Brazil
Reduces weight
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Touchstone Advertising, Mumbai; Aditya Uphadayay, Kailash Chaudhari, Shoeb Shaikh, Raju Gawde
Cemetery
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Agency: Everest Brand Solutions, India
Smoke Demon
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Roughly: “What people call a puff, the bible calls something else.”
Advertising Agency: Neogama BBH, Brazil
Charms
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“Agency: GMASCO Marketing Communications, Dubai, UAE”
Hooked
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The Roy Castle Lung Cancer Foundation. passivesmokingkills.org
Advertising Agency: CHI and Partners, UK
LEGO
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“Everything you do affects your chilfren. Stop smoking with Nicorette.”
Advertising Agency: Draftfcb Kobza, Wien, Austria
Non-Smoking Pub
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“The First Non-Smoking Pub in UAE.”
Creatives: Jaywant Dabholkar, Porus Jose, Tushar Mahajan
Maze
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Suicide
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“It’s called suicide because it’s your choice.
Give up smoking: 0 8008 700 700”
Advertising Agency: Mercury 360, Bucharest, Romania | Published: December 2008
Non Smoking Area
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Advertising Agency: TBWA\Athens, Greece
Creative Director: Vangelis Vrouvas
Worst Side
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“Secondhand smokers are on the worst side of the cigarette.”
Advertising Agency: BDDP Unlimited, Paris, France
Second hand smoke
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“Second hand smoke in the home hospitalises 17,000 UK every year.”
Advertising Agency: Chi & Partners, London, UK | Creative Director: Ewan Paterson | December 2008
It’s murder
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“Smoking isn’t just suicide. It’s murder.”
Advertising Agency: DRAFT FCB + IDB
Just looking at them makes you sick
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“Cigarettes. Just looking at them makes you sick.”
Advertising Agency: JWT, Brazil
Poor swimmers
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An award winning advert for ASH depicting the effect of smoking on male fertility, created by Clear Marketing Communications: Writer: Andy Fenton and Art Director: Jason Chadwick
Carry on
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The Roy Castle Lung Cancer Foundation. passivesmokingkills.org
Advertising Agency: CHI and Partners, UK
Lips
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Smoke
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Quick vs Slow
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